
Loyalty programs have always influenced how travellers book flights — but in 2026, that influence is stronger and more complex than ever.
With recent changes to Aeroplan, both leisure and business travellers are making booking decisions based not just on price or schedule, but on how much long-term value a ticket delivers. For travel agents and agencies, this shift presents both a challenge and an opportunity.
This guide breaks down what Aeroplan 2026 really means, why it matters for managed and corporate travel, and how travel professionals can stay in control as loyalty becomes a bigger part of the booking conversation.
Aeroplan has evolved far beyond a traditional frequent-flyer program. In 2026, it plays a direct role in how travellers evaluate airfare, choose airlines, and even decide where to book.
For travel agents and agencies, these changes matter because:
Ignoring Aeroplan isn’t an option anymore. Understanding how it works allows agents to guide clients confidently, protect booking visibility, and reinforce the value of professional travel management.
One of the most important shifts in Aeroplan is its continued move toward spend-based earning.
In simple terms, travellers now earn Aeroplan points primarily based on:
This means:
For agents, this changes the booking conversation. Clients aren’t just asking “What’s the cheapest flight?” — they’re asking “Which option gives me the most value overall?”
Business travellers have always cared about loyalty, but Aeroplan 2026 makes it even more central to their decision-making.
Corporate and SME travellers are now weighing:
This can create friction if loyalty considerations push travellers to book outside approved channels or bypass agency support altogether.
For corporate travel programs, the risk isn’t just cost — it’s:
Agencies that understand Aeroplan can help balance loyalty benefits with policy compliance, positioning themselves as partners rather than obstacles.
As loyalty programs grow more complex, the role of the travel agent becomes more valuable — not less.
In 2026, clients increasingly expect agents to:
This shifts the agent’s role from order-taker to advisor. The ability to confidently explain Aeroplan’s impact on fares, cabins, and airline choice builds trust and reinforces why working with a professional matters — especially for frequent and business travellers.
Aeroplan’s structure naturally encourages stronger preference toward Air Canada and its partner network. In 2026, this influence is more pronounced.
Travellers may:
For agencies managing diverse client profiles — leisure, SME, and corporate — this behaviour adds complexity. Agents need access to comprehensive air content and the ability to compare options clearly, without losing efficiency or control.
One of the biggest challenges agencies face in 2026 is keeping loyalty-focused clients booking through the agency, rather than around it.
Clients will always chase value — but value doesn’t have to mean unmanaged bookings.
With the right booking infrastructure, agencies can:
This is where modern, professional booking technology becomes essential. Loyalty isn’t just a traveller issue anymore — it’s an operational one.
Clear communication helps prevent frustration and poor booking decisions. Agents should proactively explain:
Clients don’t need every detail of the program. They need confidence that their agent understands it and has their interests covered.
Aeroplan isn’t disappearing — it’s becoming more influential, more complex, and more intertwined with how people travel for work and leisure.
In 2026, the travellers who benefit most are those guided by expertise, not assumptions. The same is true for agencies.
Travel agents who understand Aeroplan can:
With the right knowledge and the right technology, Aeroplan 2026 becomes an advantage — not a disruption.
Book a demo with ORX Travel and discover how professional booking tools help travel agencies stay in control in 2026 and beyond.